Voluntary IDI Enrollment Support For Brokers Explained

 

About Voluntary IDI Programs

Why Voluntary IDI?

While many employers offer Group Long-Term Disability (Group LTD), not as many also offer an employer paid Executive Disability Insurance Plan using Individual Disability Insurance (IDI). For large employers with a lot of highly compensated employees who do not feel responsible for providing a higher level of employer paid long-term disability coverage, Voluntary IDI should be considered as a way to put Individual Disability Insurance (IDI) on the 'benefits menu'.  Many highly compensated employees want to buy this coverage to adequately protect their income, but they just don't know about it, and they look to their employers for education and for a solution.

Carrier Underwriting Approval required

It is important to note that not all individual disability or GSI carriers offer Voluntary GSI/IDI solutions. The carriers that do have their own set of requirements for brokers and employers in order to quote, and to obtain a formal offer. Voluntary GSI/IDI programs are not available for all employers, and all Voluntary GSI/IDI offers are subject to carrier underwriting approval.

Eligible Employees & Minimum Participation

Eligible Employees:

The number of eligible highly compensated employees usually needs to be at least 75 (the minimum could be lower depending on a variety of factors, and the minimum could be lower for high-limit coverage). Even though the minimum number of eligible employees is below 100, the ideal programs generally have at least 150+ eligible highly compensated employees. That is why Voluntary GSI/IDI programs are usually a good fit for large or middle market employers with over 150 highly compensated employees with white-collar occupations and job duties. The definition for eligibility is part of the plan design. The definition is usually defined by income and/or title - although there are several other ways to define which employees are eligible for the plan.


Minimum Participation:

The quoted carrier will provide the minimum participation requirement in order meet the requirements for the initial enrollment AND to keep the plan running on an ongoing basis. Both the broker and the employer must agree to a comprehensive marketing strategy ahead of the enrollment to help meet the participation requirement by creating a successful enrollment & marketing strategy.

The Four Areas Of Support

RFP Management

MARKETING STRATEGY

MARKETING STRATEGY

Manage the RFP & case design process, employer education regarding carriers and plan design options for 'Employer Paid Base + Voluntary Employee Paid Buy-Up' & 'Voluntary Employee Paid', and 'high-limit coverage' (if applicable).

MARKETING STRATEGY

MARKETING STRATEGY

MARKETING STRATEGY

  • Internal and external communications
  • E-mail marketing
  • Custom Video Content
    • Explainer Videos
    • Message from the HR Team
    • Carrier enrollment website tutorial
  • Personalized coverage option summaries


ENROLLMENT SUPPOrT

MARKETING STRATEGY

ENROLLMENT SUPPOrT

  • Live zoom webinars (recorded for replay)
  • Q&A zoom calls
  • One-on-One screen share utilizing industry leading software for disability coverage gap analysis
  • PDF 'How-To Guide'
  • Carrier online enrollment website


ONGOIng SERVICE

MARKETING STRATEGY

ENROLLMENT SUPPOrT

Once your employer client has a Voluntary IDI program is in place, our team helps with ongoing service and support. This could include assisting in enrollment for new hires or newly eligible employees, contact information changes, product changes, and portability (if applicable). 

ABOUT

S. Grayson Owen, CLU®, REBC®

Disability Insurance Wholesaler @ DIBroker East


Grayson Owen is a Disability Insurance Wholesaler with DIBroker East - the leading brokerage general agency in the United States that focuses on individual disability insurance (IDI).  Grayson joined DIBroker East in December 2019 and works with brokers throughout the United States specializing in individual disability insurance solutions for income protection, business planning, and executive benefit programs. Prior to joining DIBroker East, Grayson held various positions on the broker side of the insurance industry from 2010 to 2019. During this time, Grayson gained significant experience in the insurance and employee benefits industry working with business owners and privately held companies. Grayson earned the Chartered Life Underwriter® (CLU®) designation in March 2023 from The American College of Financial Services, and also earned the Registered Employee Benefits Consultant® (REBC®) designation in March 2017 from the National Association of Benefits and Insurance Professionals (NABIP). 

Interested In Learning More?

PROVIDE Your Information Below To Schedule a Call

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Copyright © 2025 Stephen Grayson Owen - All Rights Reserved.

This website uses cookies.

We use cookies to analyze website traffic and optimize your website experience. By accepting our use of cookies, your data will be aggregated with all other user data.

Accept